|
The Small Business Support Network
Helping you get more from your business!

33 Ways To Create News For Your Organisation
Stuck for ideas on how you can get into the news? Maybe these suggestions might help...
- Tie in with the news events of the day
- Work with another organisation on a joint publicity effort
- Help out a charity, community group or individual in need
- Conduct a survey or research
- Write a report
- Create a photo opportunity
- Create an award
- Write a letter to the editor
- Arrange to do a speech
- Form and announce name for committees
- Celebrate an anniversary
- Tie in with a holiday
- Honour an institution or historical event
- Stage a debate
- Issue a protest
- Issue a commendation
- Relate an issue to a specific group or location within a community
- Give specialist advice/tips relevant to current news or appealing to the general public
- Hold a contest or competition
- Make and analysis or prediction
- Take part in a controversy
- Tie in with a media outlet on a mutual project
- Get celebrity involvement in an event or a community project
- Sponsor something
- Organise a conference, discussion or tour
- Announce awards and other successes
- Launch new products or services
- Create an opportunity for the public to become involved in your business
- Do a product or service giveaway
- Report good financial status/results
- Gather sponsors or volunteers for a fundraising drive
- Point out how new regulations will affect your business
- Profile a customer
Author Credits:
Sarah O'Brien is an ex-journalist and Senior Partner at Square One PR & Communications. Square One PR provides communication helps small businesses and entrepreneurs make the most of their PR on a tight budget, and has recently launched Australia's first DIY PR Pack, which includes a consult with a Senior PR Account Manager. Visit http://www.mybusinesspr.com.au for more information.
P: (03) 9827 2760
E: info [at] squareonepr.com.au
|
|
|